Email Addresses Need Validating
When you collected your client's email address, it was probably valid at the time. The problem is: some email addresses go bad.
Why
We want to ensure that your emails don't bounce, as that costs your reputation as a sender.
When
When you give us client list updates, we send each email address to an email validation service. The validation results tell us whether:
this email address is valid (is it a complete address or contain any typos?)
there is an email server for that domain name
that email mailbox is still active
the email address has previously reported email as spam aggressively
the email address is role-based (info@ sales@ contact@), which indicates that multiple people may use this address, and is a higher risk for an unsubscribe or report your email as spam, which hurts your sender reputation.
More Info
We provide you with a report of those email addresses that do not pass validation.
Validation Details
See all the possible codes for email address validation:
http://help.vipclubcontest.com/vip-club-help-and-how-to/email-address-validation-codes